Smartphones haven’t even really been around for very long, and yet we already can’t seem to function at all without them. When you meet someone who still uses an old-style phone without apps or access to the internet, you might as well be meeting a Martian. It’s simply not right. Smartphones are part of the very furniture of our lives, and choosing a brand and operating system is part of showing who you really are.
It seems like, these days, things have boiled down to just two real choices: Android or iOS. Which side you choose says a lot about you, and many people are willing to say a lot about it as well. Android users will constantly tease iOS users about how their devices more easily connect with all kinds of other brands, and how they don’t have to pay as much for their phones. iOS users will wave superior features around and boast about being “leaders of innovation”. Either way, there are plus points on both sides of the argument.
We’re here to talk about the Android users in this case, and there’s a lot about them that you may not know. By looking at statistics we can build up a picture of the average user, as well as learning a lot about buying behaviors and the popularity of the brand. Here are 15 interesting things that you probably didn’t know about Android users. Feel free to use them to boast about your superiority – or look for reasons to look down upon them!
15. Android Owns Almost 90% Of The Market!
And by a lot, we really mean a lot. While it often might seem that Android and iOS are equally balanced, that really isn’t the case at all. In fact, at a recent count, Android owns 84.8 percent of the market share. There are also 2 billion Android users around the world. That’s a huge amount. The large reason behind this huge dominance is the fact that Android can be used with more than one brand of phone – such as Samsung, HTC, and so on. On the other hand, iOS caters to iPhones only. This means that Android can reach a lot more people. Don’t forget that there are tablets and even mini laptops which can run on Android now, too. Again, these cross multiple brands, in contrast to the iPad option only available for iOS users. It’s clear why Android is winning, and someone obviously made a very smart business choice early on.
14. Users Tend To Work In Computer Or Tech Industries
Here is a very interesting fact about Android users: they are 50 percent more likely to be working in a computer or tech-related job than the average population. What this statistic means is that out of the people working in that industry, a large percentage of them choose to go for Android phones. Since they are the people who know how everything works, and are the most likely to know everything there is to know about phones in the first place, this is a huge vote of confidence. It means that if you are going to get a phone that you can trust, then Android is probably a good choice. Smart tech users making smart choices seem to go in that direction, so who are we to argue? For some people, there’s also a possibility that they know something the general population doesn’t, like which operating system works best overall.
13. They Get Phished Less
You wouldn’t believe it, but it turns out that Apple’s flawless reputation for having less malware and bugs is now over. The iPhone is actually more vulnerable than you would think – and in comparison, keeping in mind their much lower market share, it gets a lot more phishing attacks. Two-thirds of mobile phishing attacks take place on iOS devices, which is a huge statistic when you think about the market share that they have. Most attacks come from within games, by the way, so look out when you are playing on your latest apps. While iPhone users may suffer more, Android users definitely aren’t immune. It still pays to check information as much as you can and to be aware of what you are downloading or where you are entering your information. After all, you never know where phishers may be lurking, and they can take on any guise to try to get your account details!
12. They’re More Western Than Eastern
Even though Android holds around 85 percent of the global market share, their claim is a little lower in China, where the largest population waits to try out the latest devices. There, they only have 76.4 percent of the market share. So, what does this mean? Basically, that other operating systems are a little more popular in China than they are in the rest of the world. Android is still the dominant system, but the users are a tiny bit more Western than they are Eastern. Not by a huge amount, mind – we’re talking only 10 percent of the connected users between both places, which isn’t a big difference when you look at the overall numbers. The Eastern part of the globe is more of a developing market in several places, like China and India, where smartphone uptake is on the rise and has been for a while.
11. They Spend Less Time On Their Phones Than iPhone Users
Despite the fact that we all spend a lot of time on our phones every day, Android users spend less on average than users of other devices. On average, iPhone users will spend 64 hours using apps during a month. In contrast, Android users will only spend around 55 hours a month using their apps. It could well be that Android users are spending more time making calls or sending texts, but it’s certainly clear that they aren’t as big app users, which is a really interesting thing to think about. Are iPhone users more focused on getting quality apps, and that’s why they shell out more for a phone which works better with apps? Or is it a case of things being the other way round, and the set-up of the phone is what makes the difference? It would be interesting to see a study into this to see how it works.
10. They Don’t Like Shelling Out On Apps
In general, spending on apps is going up and up. It looks like most of us have begun to accept the idea of spending extra to play games or paying a little bit for a great app that might help us with our jobs. But there is a bit of a difference between iPhone users and Android users. It turns out that Android apps only make half as much money as iPhone apps do, with users just not as happy to spend money on those in-app purchases. Spending is rising year on year, but Android users continue to lag behind. Part of this is perhaps due to the fact that iPhones are more expensive than most Android models, meaning that the people who buy them may have less spending money to start with. Another factor could be the type of apps that are available on each type of device.
9. The Future Is In India
Statistics show that Android is the operating system of choice in India, which is going to be a huge key point for the company as it moves forward. This is because India is one of the fastest-growing markets in the world, and it also has a large population ready to take up phones. Right now, only a relatively small percentage of the population owns a smartphone compared to the US or Europe. But as the uptake happens, more and more Indian customers are choosing to go for Android. This means that the market share they have overall could increase even further, and their profits are likely to soar. By the next five years, we’ll likely be able to say that a large percentage of Android users, and possibly even the largest out of all nationalities, are Indian. This will also skew one of the other statistics that we looked at, making it a more popular choice in the Eastern half of the globe.
8. They’re Less Likely To Be Rich
The median household income of an Android user is around $61,000. That’s more than $20,000 less than iPhone users, so when you see an Android phone you know that the person holding it is less likely to be rich. Android users are a little more likely to have an annual household income between $50,000 to $75,000. When it comes to higher brackets, they are much less likely to have an annual figure of over $125,000, which is the category most favored by iOS. However, they are still more likely to earn more than they are to be below these earning figures entirely. It makes sense – in order to have the latest smartphone you need to be making enough money to pay the bills easily. It’s worth wondering whether the skew in the statistics comes from the fact that there are fewer iPhone users, making this model relegated to only those who can afford to pay for the more expensive phones in the first place.
7. They Still Play Pokemon Go
So, everyone stopped playing Pokemon Go about a week after it came out, right? Well, the statistics actually say otherwise. The most recent month that we have the data for, April 2017, shows a huge amount of money being spent on the app through the Google Play store which caters to Android users. $20.95 million was made, which is a whole lot of revenue for the app creators. It’s a crazy figure which also demonstrates just how much more they must have been making when the app was going viral and everyone wanted to be playing it. These days, a lack of updates and patchy service have made many users delete the app and stay away, but it seems that Android is still a good income source for the creators. While iPhone users usually want to have the latest big thing, it seems Android users don’t mind doing what they enjoy even if it’s a little older.
6. They Get Looked Down On
There seems to be a big stigma against Android users, even though they make up the larger percentage of the population. So, what’s up with that? Well, it seems we can point the finger squarely at iPhone users, who have been shown to look down on Android users just because of the type of phone they have. It seems that you are 21 times more likely to be judged negatively by an iPhone user for having an Android. When the situation is reversed, Android users are only 15 times more likely to judge iPhone users negatively. The base, if you were wondering, is how you judge someone without knowing their phone type. So, it seems that Android users get judged a lot, but they don’t give much judgment back. This means that they are less likely to be swayed by fancy technology and won’t always jump to judge a book by its cover.
5. They Aren’t Loyal To Apps
Interestingly, statistics show that Android users are less loyal to the apps that they use. In fact, they are twice as likely to uninstall something after they have downloaded it. The comparison was made over 20 million devices, so it definitely isn’t a simple regional issue or something to do with a particular model – it really is a big trend amongst users. One reason that has been suggested for this is that many developers will perfect the iOS version and release a beta version of the Android app at the same time – meaning that it may be buggy or broken in some way, leading to mass uninstalling. However, this can’t be the case for the full gamut of apps that get uninstalled, or even explain the double difference. It’s also worth taking into account, however, that some phones sold in developing regions still have memory capacity as low as just 4GB, which means you would need to uninstall an app every time you wanted to use a different one.
4. They’re Addicted To Their Phones
No one can really say that they would be able to live life easily without their phones anymore, especially if they would have to do so in a society where everyone else still had theirs. But for Android users, we actually have statistics on how many times they have to look at their phone a day – or even touch it. The average figure states that each user touches their Android phone 2,617 times a day. That’s just an average, so you can be sure that there are people who do it much more often than that! There’s no wonder that battery life increasingly becomes one of the biggest complaints people have about their devices. How can the phones possibly conserve battery when we are constantly touching them, turning the screen on, and activating different apps? It makes you wonder if we should all be cutting down our smartphone use – but not long enough to actually try it.
3. They Like Choice
What might be one of the factors encouraging a phone buyer to go for Android? Choice and flexibility would certainly be one of them. While the iOS system can only be used for iPhones and iPads, there’s a lot more choice for Android users, and the figures are actually staggering. There are more than 4,000 different devices to choose from when you are buying a new Android phone, and they are made by more than 400 device manufacturers. On top of that, there are more than 500 carriers around the world who offer an Android service. With those figures in mind, it’s easy to see that someone who wants to choose freely and mix and match their devices would always go for Android rather than iPhone. Additionally, there are 12 smartwatch manufacturers running Android Wear, and over 100 car models which can run Android Auto.
2. They Follow Tech News Closely
Following the trend that Android users know what they are talking about when it comes to choosing the right phone, they are just under 40 percent more likely than the general population to follow tech news closely. The statistics found by Civic Science also show that iPhone users are only about 21 percent more likely to follow tech news closely. This shows that Android users are more aware of what is going on in the tech industry in general, they follow the latest releases, and they are more interested in getting the latest and best gadgets. In other words, the people who research their electronic purchases the most are the ones who are opting for Android, recognizing it as the superior system. If you hold an Android, you’re more likely to know about other types of devices too, such as computing equipment or smart fitness gadgets. We might even go so far as to say that Android users are nerds.
1. They Don’t Need Tablets
When you buy an iPhone, there seems to be a big culture of making sure to furnish yourself with other Apple gadgets, too. You need to get a Mac, an iPad, and an Apple Watch. But, as it turns out, Android users are around 30 percent more likely to only own a smartphone. This is probably partly because of the fact that there is less brand loyalty involved when you have so many brands to choose from. A Samsung phone owner, for example, might not feel any pressure to buy a Microsoft Band or an Amazon Fire tablet. Put simply, Android users are less likely to feel the need to purchase a tablet or any other Android device. They might not have any use for them, might object to the price, or might prefer just to stick to a phone only. iPhone people are less likely to fall into this category.
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