Leaving the comfort of one's home and attending an NFL game is an investment. Not only do fans have to endure the traffic, noise and sometimes horrific weather, they also have to deal with ever increasing prices. According to Team Marketing Report the average ticket price jumped 2.5%, to more than $78. Along with ticket prices, the price of beer has risen from 42 cents an ounce to 43 cents an ounce throughout the league. That doesn't sound like much, but it is. The average cost to take a family of four to a game, park a car, have a beer, hot dog and soda and go home with a program and a team hat increased 4%, to $443.93.
The focus of this article is on the prices of beer at NFL stadiums. Ten stadiums with the most expensive beer prices per ounce are ranked. While the league average for beer is 43 cents an ounce there are nine teams in the league that charge more. Some of these teams play in relatively new and state of the art stadiums while others play in relative dumps. Some teams have consistently provided a great product on the field while some of these teams have been consistently bad. The top ten stadiums with the most expensive beers include those nine teams that charge above the league average and one team that recently raised prices significantly. The prices listed in this article are from the 2013 season and have been compiled using data from The Street and Team Marketing Report.
10 Detroit Lions : Ford Field - $8.50 for 20 ounces or 42¢ per ounce
9 Buffalo Bills: Ralph Wilson Stadium - $9 for 20 ounces or 45¢ per ounce
8 San Francisco 49ers: Candlestick Park - $7.75 for 16 ounces or 48¢ per ounce
7 T6. Seattle Seahawks: CenturyLink Field - $8 for 16 ounces or 50¢ per ounce
6 T6. Oakland Raiders: O.Co Coliseum - $7 for 14 ounces or 50¢ per ounce
5 T4. Dallas Cowboys: Cowboys Stadium - $8.50 for 16 ounces or 53¢ per ounce
4 T4. Chicago Bears: Soldier Field - $8.50 for 16 ounces or 53¢ per ounce
3 New York Jets/Giants: MetLife Stadium - $8.75 for 16 ounces or 55¢ per ounce
2 San Diego Chargers: Qualcomm Stadium - $9 for 16 ounces or 56¢ per ounce
1 Indianapolis Colts: Lucas Oil Stadium - $7 for 12 ounces or 58¢ per ounce
The most expensive beer prices at an NFL stadium can be found at Lucas Oil Stadium in Indianapolis. The Indianapolis Colts charge 15 cents more per ounce than the league average. The beer prices were palatable when the team regularly won their division and contended for a Super Bowl. The Colts appeared to be headed for trouble when following a 2-14 season Peyton Manning departed for Denver. However, after drafting Andrew Luck with the first pick in the 2012 draft, the Colts have made two straight playoff appearances. Still, $7 for 12 ounces of beer does seem excessive.
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