Is boxing dead?
Far from it seems to be the conclusion if one glances at the popularity of the sport and the net worth of star boxer Floyd Mayweather Jr.
Executive vice president of Showtime Sports Stephen Espinoza concurs. “People who think boxing is dead or dying are either ignorant or lazy,” pointed out Espinoza.
Fans will be delighted to hear that Mayweather, the highest paid American athlete, will get even more air time this year. With a guaranteed $41.5 million under his belt, Mayweather will also reap more benefits: Showtime Sports is planning on doubling its broadcasting hours on boxing.
Espinoza outlined the pluses of boxing. “Boxing is cost-efficient and has a lower barrier of entry. Plus, you can pick and choose a la carte at different price points.”
Fans are going all out, gearing up for the Mayweather-Alvarez fight on Saturday, which will have a live gate exceeding $20 million. In a way, the boxing world has changed, where dramatic defeats are almost favored to easy fighting. Fans like to watch champions going down… big time.
If Mayweather plays his cards right, his take could go over $100 million.
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