Jay-Z is staying true to hip hop's bling culture but he's stepping things up a notch. He's not only wearing the bling, he's giving it away. The hip hop community has traditionally embraced a deep rooted history of depicting success, fame, and the unity of a camp by wearing heavy, expensive jewelry. The gold and diamonds worn by music moguls are very much a declaration of power. Whether fans are aware of the history that jewelry plays in hip hop culture, or not, chances are, they have noticed it. At one point or another, everyone has noticed their favorite rapper adorned in jewelry and diamonds. It's not just a statement piece. High Snob Society reminds fans that it's a declaration of their position in the industry. Jay-Z has just given one of his producers a hefty diamond gift, and the world is tuning in to learn more.
Jay-Z is dripping diamond gifts, and this time, the lucky recipient is one of his favorite producers, DJ Premier. The two have collaborated on music in the past with huge success, and they're riding the wave of success to create new music to gift to the world.
Most would agree that there is no better inspiration than a good old fashioned gift of diamonds.
It appears that Jay-Z was feeling very generous and wanted to welcome DJ Premier to the next level, making him an official part of his team. Images surfaced that depicted a hand-written note that Jay-Z left for DJ Premier. It was perfectly propped on top of a sound board, and the words are clearly displayed for all to see.
Jay-Z wrote; "To Primo, The best behind the beat, Jay-Z."
Right next to it lies a stunning, oversized, completely blinged-out pendant that words simply can't do justice to. The main portion of the pendant is designed in the shape of a CD, and is completely covered in rows of small diamonds.
The initial "R" is prominent, and it's clear to see that this lavish gift is incredibly valuable, and undoubtedly expensive.
Jay-Z has been giving these pendants to his closest collaborators, making this a very special moment for Primo and one that he will surely see as a promise of future projects to come.
Hip hop's most influential rappers have been the most decorated with diamonds, including Notorious B.I.G., Lil Kim, 50 Cent, Dr. Dre, Biz Markie, LL Cool J, Snoop Dogg, Ice Cube, and Slick Rick, to name a few.
Sources: DatPiff, High Snob Society