Snoopy, Charlie Brown, and the rest of the Peanuts gang will soon be given new life on Apple Streaming Service after the tech giant secured the rights to the beloved characters, CNN reported.
Apple recently struck a deal with the Canadian children's programming company DHX Media to acquire the rights and produce specials, shorts, and a series featuring creator Charles M. Schulz's characters in new astronaut-themed content.
This is all reportedly part of a Space Act Agreement made in November 2017 between Peanuts Worldwide and NASA. As per the agreement, DHX will create STEM (Science, Technology, Engineering, and Math) content for Apple to encourage children to embrace these mediums.
Schulz, who passed away in 2000, first debuted his "Peanuts" comic strip in not one but seven newspapers back in 1950. What began as a modest paper gag strip spawned a number of spinoffs, like the animated holiday film A Charlie Brown Christmas and the stage musical, You're a Good Man, Charlie Brown.
Now, nearly 70 years after its first inception, Schulz's simple concept has grown into a mainstay in pop culture, transcending generations with its iconic characters and beloved stories.
The Peanuts acquisition is the latest in a long line of efforts made by Apple to compile a number of projects for an as-of-yet untitled new streaming service. Although no further details of this service have been given, such as how users will access it or what content it will offer, Apple continues to strike huge deals to increase its streaming presence in the modern age.
According to Rolling Stone, Apple has also recently partnered with comedian Kumail Nanjiani, who released the hit indie-film The Big Sick last year which he wrote with his wife, Emily V. Gordon. Also signed on to contribute to the service is basketball star Kevin Durant, director Steven Spielberg, and actresses Jennifer Aniston and Reese Witherspoon, both of whom will star in a new series about a morning news show.
There is also a potential series about the late singer George Michael to be produced for the new service, as well as over two-dozen other shows reportedly currently in development at Apple.
Entertainment Weekly further expanded on the impending streaming service's content and reported that Apple has also come to an agreement with legendary talk show host Oprah Winfrey who has been signed on in a multi-year deal.
The tech company is expecting to launch its new streaming platform to compete with the likes of Netflix, Amazon Prime, and HBO sometime in mid-2019.