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Tiffany & Co. is one of the most coveted jewelry companies in the world. Some women will even insist that their engagement ring be a Tiffany diamond before they agree to marry their man. When it comes to choosing a piece of jewelry for your lady, it’s pretty important to make sure that you do the job right. Tiffany is hailed as the end all and be all of engagement rings for some women, so it’s always best to check to make sure there aren’t certain expectations.

Women all over the world including many celebrities love Tiffany & Co. It is a status symbol when you place that piece of jewelry on your finger. When a girl sees that little blue box, she knows that you've been paying attention. The company is so well known that the box itself is recognized around the world.

In 2016, a documentary was released called Crazy About Tiffany’s that told a 179-year-old story about the company and we bet you didn’t even know that it’s been around that long. This company has influenced a lot of people over the years. Check out these surprising things about Tiffany’s most people don’t know.

It’s Been Around For A Long Time

You might be surprised to find that Tiffany & Co. has been around since 1837. The company was founded by Charles Lewis Tiffany and John B. Young. It started off as Young and Ellis and it sold “fancy goods” and stationery. In 1853, Tiffany took the store over and renamed the company Tiffany & Company and decided to focus on jewelry alone.

“Who said red is the color of love?”

They decided to change that around and make it blue.

Tiffany Made Its Mark In History

Tiffany & Co. goes way back to the Civil War. They may have been involved in selling “fancy goods,” but they were also providing medical supplies, equipment, swords and Union flags to the Union soldiers.

They also played a part in redesigning the Great Seal of the United States.

That’s pretty impressive. Furthermore, they were also involved in designing a China set for the White House when Lyndon B. Johnson was the President.

They Are Rebranding For the Young and Hip

This past year, Tiffany & Co. decided to do a little rebranding and had some young celebrities like Elle Fanning come in and give their line a fresh new look. Because of the branding of “cool is the new proper,” it boosted sales in the first quarter of this year.

"If you don't capture the Millennial customer, you put your business model at extreme risk for the future,"

said Cowen analyst Oliver Chen. It was a fresh new campaign that was based around the theme “believe in dreams.”

Tiffany Designed the Super Bowl Lombardi Trophy

Tiffany & Co. designed this stunning Super Bowl trophy. The Lombardi Trophy is for the winners of the Super Bowl and it’s pretty cool that they took part in that. It’s not the only thing they are involved in either — they are affiliated with a lot of sporting events. They designed the “NY” logo for the New York Yankees, the MLS (Major League Soccer) trophy, and a bunch of World Series rings. Who would have thought?

The Color Was Inspired by An Empress

The blue that is used for the Tiffany boxes is a pretty unique color. In the 19th century, the biggest fashion icon around was the wife of Napoleon III, Empress Eugenie de Montijo. This portrait was one of many of the Empress, but when Charles Tiffany saw the portrait, he was taken by the shade blue of her dress. Something told him that the iconic color would make an impression and so he decided to make it the official color of his brand. This shade of blue certainly does stand out and is synonymous with Tiffany & Co.

The Pantone Number Is the Year They Started

There are so many cool aspects of this company we never really realized. Since they started the company in 1837, they used the same number to Pantone their iconic robin egg blue that they use on all the boxes. The bags and boxes have been around for a long time and it’s pretty cool how they used the year they went into business as the Pantone number. They certainly made a name for themselves over time.

Tiffany’s Blue Box Café Was A Hit

Their young and hip branding worked, and engagement ring sales went through the roof. The new branding had more people coming into the flagship store in New York City where they also have their Blue Box Café. You will fall in love with the color of the café just like many celebrities have.

"On any given weekend we have up to 4,500 tables on our wait list,"

said Davey. Tiffany "wants to retain its point of view as a distinctly luxury, high-end brand," said Neil Saunders, managing director of GlobalData Retail. "They've modernized things, but they haven't been too radical about it."

You Need to Be Trained to Tie Those Bows

If you have ever thought that the Tiffany boxes look perfect, it’s because they put a lot of care into making them look that way. If you have ever gone on a tour of the company, you may have taken note that the people tying those bows all seem to tie them the exact same way. The reason for that is that the company has its employees go through special training which includes a lesson on how to tie those bows. They also learn how to package rings and how to place the jewellery pouches, and there is even training that involves the in-house Tiffany and Co. grading certificate.

They Make Expensive Cell Phones

Tiffany & Co. always seems to be involved in making history one way or another. That’s probably why they ended up pairing with a Japanese cell phone company to make 10 exclusive cell phones that were the most expensive in the world. They made the phones encrusted with about 400 diamonds that added up to roughly 20 karats. Could you imagine? We would be terrified to walk around with a phone like that. Each phone cost over $1 million to purchase. You definitely wouldn’t want to lose that phone at the club.

Tiffany Created the Engagement Ring

Have you ever wondered how the engagement ring came about? Charles Tiffany decided in 1886 that he wanted to lift the diamond up — put it on some sort of a pedestal. He placed the diamond up above the band and then marketed it as an engagement ring. It wasn’t long before every woman in America wanted one on her finger. Who can blame them? Even the movie Sweet Home Alabama filmed the proposal scene in an actual Tiffany store and had Reese Witherspoon's character pick any ring she wanted!

Elle Fanning talks about her first piece of Tiffany’s: “The first piece of Tiffany jewelry I ever got was from Kim Basinger, who was playing my mom in the movie The Door in the Floor when I was five years old and she gave me a Tiffany charm bracelet on set.”

Giving Out Tiffany Jewelry

The pearls you see in this photo were given to Mary Todd by her husband President Lincoln. He knew where to get good jewelry at the time and she wore the pearls to her husband’s inauguration. Talk about a historic photograph. There are so many celebrities who are a fan of Tiffany jewelry, and even Michelle Williams approves. “The new pieces are super-light and wearable,” Williams told THR during her walk down the event's red carpet. “You know that you’re wearing something special that makes you feel pretty but it’s not weighing you down. “

Tiffany Jewelry in Music Videos

The singer must love Tiffany jewelry because she wore $4.5 million worth of it when she made her Dinero music video.

“Working with Tiffany & Co. on this project was the perfect fit considering we were looking for jewelry that could fit an array of high-fashion looks,”

Jen's stylist, Mariel Haenn, told People, “From streetwear to high-end couture styling, they are a well-known and respected brand that had the perfect aesthetic.”

Iconic Emeralds

MGM wanted to do something nice for Judy Garland for her wedding so they sent her to Tiffany’s. Talk about a great wedding present. She fell in love with the green gems she got to see during The Wizard of Oz and picked those. Even Michelle Williams stated,

“Since I was a little girl, I was aware that this magical blue box existed in the world that only held good things.

And not only did I want at some point in my life to get something, but I really wanted to give something from Tiffany’s."

Crown Jewels By Tiffany

Tiffany and Co. goes way back to 1848 and the fall of the French monarchy. The cofounder of Tiffany’s, John B. Young, bought a ton of crown jewels. These jewels included a corset that was covered in jewels and is rumored to have been owned by Marie Antoinette.

“Tiffany is such a classic brand, it’s so timeless, but this campaign specifically is very modern and fresh and new,”

said Elle Fanning. “Oddly enough, it’s fresh because it’s throwing it back to the original Breakfast at Tiffany’s which is the OG. It was very casual. I had a sweatshirt on like the modern-day Holly Golightly.”

Tiffany Is Focusing On Women who buy their own jewelry

A lot of jewelry companies like Tiffany’s have based their past sales on the fact that men buy jewelry for women. But times of changes and women are thinking differently. There are more women these days that are more than willing to go out and buy themselves something nice, instead of waiting for a man to buy it for them. Tiffany has decided that this new brand of women has become their new target market. It puts a whole new spin on the way they can market their whole line.

Tiffany & Co. was worthy enough

Steve Jobs found some inspiration in a Tiffany’s lamp which is really kind of interesting. We see in this photo that Jobs is sitting in a nearly-empty room. He has his record player in the room as well as a Tiffany lamp and we don’t see much else. For years, the Tiffany lamp was one of the only pieces of decor in his home because he was very picky about design. It took him almost 8 years to fully decorate his house.

They Are Known For Their Silver

It’s hard to believe that the same company that has all the luxurious jewels is also creating silver as well. But they had their hands in all sorts of ventures.

“During the 1878 Paris fair, Tiffany was the first American silversmith awarded the grand prize for silver craftsmanship.

This marked the beginning of the brand's global recognition, becoming America's premier silversmith.”  The brand has been around for a really long time and they aren’t just known for that little blue box. The Tiffany family are clearly a talented bunch.

They Throw the best events

Could you imagine being able to have your birthday party right at Tiffany’s? That would be pretty cool. That’s what happened to Katie Couric. She had her 50th birthday party in high style when she threw it at Tiffany’s in Manhattan. Talk about a cool place to throw a party. The hosts served a blue drink for the night that they called the "Tiffanini." Couric joked that night that her drink reminded her of the “Tidy Bowl” which is totally gross but she decided to drink it anyway. It’s definitely one way to celebrate a birthday and having all that jewelry around you would be delectable.

They Made History 

Tiffany’s featured a same-sex couple in their advertising in 2015 and they were the first jewelry company to do it at the time. The company wanted to change the way people saw marriages especially since they were doing it just one way for over a hundred years.

“Nowadays, the road to marriage is no longer linear,”

a company spokeswoman said in a statement. “True love can happen more than once with love stories coming in a variety of forms.” It was definitely a big move for the company and it certainly paid off.

A gift fit for royalty 

When Barack and Michelle wanted to give Queen Elizabeth a gift, they turned to Tiffany and Co. They wanted to get the Queen something special so they decided only vintage would do. It was probably exactly what the Queen would have wanted. The gift was given to celebrate the Queen of England's Diamond Jubilee. The gift was a vintage Tiffany’s compact from the '50s. Talk about a cool gift and one that she probably really appreciated. Now that Tiffany is going for a fresh new look we can’t wait to see what else they are going to come out with.

References: sheknows.com, popsugar.com, hollywoodreporter.com, money.cnn.com,    thediamondauthority.org