Shoppers in the UK have spoken and are now more concerned about food being packaged in plastic than how much those products are going to cost them.
Supermarkets are always doing their utmost to attract the attention of as many customers as possible and take custom away from their rivals. While a select few try to do that by being unique to their competitors, the main thing that brings people in is the price of the items inside. If you can sell products for less than your rivals, then the customers will more than likely come to you.
However, beating your rivals on price alone may soon not be good enough to lure in customers, at least not in the UK. A recent study undertaken by ThoughtWorks revealed that shoppers believe prices will not be their primary concern within the next ten years, and that the use of plastic to package their food will play a more important role in where they choose to shop.
The Guardian reported on some of ThoughtWorks findings, and leading supermarkets in the UK will need to change their ways if they are anything to go by. 62% of the 2000 people that took part in the survey are concerned about the use of plastic to package foods and would prefer to buy food packaged using recyclable materials. In comparison, 57% said that price would be a factor on where they shop in the next ten years.
Those weren't the only two concerns for the surveyed British shoppers either. 48% of the 2000 cited food waste as one of their top concerns for the next decade, and 36% want to know exactly where all their food is coming from. Interestingly, 18% of 18-24-year-olds that were surveyed believe that people will not be eating meat within the next decade.
It might come as a surprise to some reading this that plastic packaging is quickly becoming more of a concern than how much we pay for our groceries. When you see the statistics and the effects that plastic has on our environment, however, it is a lot easier to understand. If we continue to use plastic at the rate that we currently do then the amount of it in our oceans will triple within the next ten years.