Prince William, who was in Westminster attending the Next Generation Impact Entrepreneurs Forum, has fallen hard for Nando’s, a South African fast food chain. The restaurant, famous for its piri-piri chicken, which is marinated in African Bird’s Eye chili peppers, has locations throughout the world, including England and the United States.
According to People, William, 35, confessed to Robert Brozin, the company´s founder, that he had recently become a fan of the restaurant’s spicy chicken after being introduced to the chain by his police protection officer. “This man here is your biggest fan, he’s introduced me to Nando’s,” the Prince said in reference to the officer. “He should buy a stake in Nando’s. It’s very good.”
“I’m not surprised he’s eaten at Nando’s,” Brozin told reporters. “The beauty of Prince Harry and Prince William is that they’re really accessible and they are guys that go out a lot – I’m very happy that they’ve tried it.”
Other celebrities, including Oprah Winfrey, Jay-Z, David Beckham, Ricky Gervais, and Rihanna, are also said to be smitten with the fast-food chain. According to Brozin, the secrets to the success of the restaurant are "The people that work for us and the product obviously, it's the people that make the chicken."
Nando’s was founded in 1987 in Johannesburg after a Portuguese-born audio engineer, Fernando Duarte, took Brozin, an entrepreneur, to a Portuguese take-out restaurant called Chickenland. Brozin was so impressed by the piri-piri chicken that he purchased the restaurant for 80,000 rand, or £25,000. The place was renamed Nando's after Fernando's son. The chain expanded quickly and by 2013, there were 1,000 shops in 35 countries.
In the UK, Nando's opened its first restaurant in 1992 in Ealing and Earls Court. The company currently employs more than 8,000 people and has 280 branches in Great Britain and Northern Ireland. In 2010, Nando's UK won the Sunday Times's best place to work award in the big company category. British supermarkets also sell its sauces and marinades. Interestingly, the chain is said to possess the largest collection of South African art in the UK, with more than 5,000 works displayed at its locations.