Net Worth: Under Review
About ‘Only Way Is Essex’ Lauren to be sued by Kia?
The cast of The Only Way Is Essex have reportedly turned to blagging free items in return for featuring them on the programme.
Stars of the ITV2 series including Lauren Goodger, Sam Faiers and Amy Childs – who allegedly receive £50 to cover their expenses when filming – have collected tens of thousands of pounds worth of goods, according to The Mirror.
However, the paper claims that Goodger could face legal action after a Kia she received failed to appear in the show.
“Lauren’s scenes in the Kia keep getting cut,” a source told the paper. “She’s used it while filming but so far it hasn’t appeared in the show. Kia is demanding the car back because they had an unofficial agreement that hasn’t worked out.”
The insider added: “There’s even some talk of them threatening legal action.”
Product placement in shows was allowed by Ofcom from February. However, when the arrangement is unpaid, the programme does not have to display the official ‘P’ logo.
The Only Way Is Essex continues Sundays and Wednesdays at 10pm on ITV2.