Chinese real estate businessman Francis Choi has an estimated net worth of $5.7 billion as of April 2016, according to Forbes. Francis Choi is best recognized as the founding Chairman of Early Light International (Holdings) Ltd. which is considered as the world's largest toy manufacturer. In fact, Choi is considered as the "King of Toys".

A native of Guangdong Province, Francis Choi is known to be a self-made billionaire who started out his career as a toy salesman. At age 25, he was able to open his first toy factory in 1972. Five years later, his company already employed more than 300 employees. His collaboration with Mattel Inc. led to the manufacturing of Snoopy merchandise for the company.

In addition to toys, Choi is also a well-known collector of watches. In fact, he is owns a chain of watch retailers. He is currently married with three children.