Everyone is on social media sites these days. It is simply a great way to connect and reconnect with other people. Which social networks are earning the most? Which of those sites are bringing in the most money?
While it is difficult to get the actual revenue that these sites bring, it is pretty safe to say that whichever has the most number of visitors will attract the most number of advertisers. After all, advertising is all about delivering your message and reaching the most number of people. So based on the number of monthly unique visitors, the following are the highest earning social media sites.
Ask.fm is a social media website that relies on interest-based question and answer type of interaction. The site is based in Riga in Latvia. Though it has received flak for its lax control and tracking process, it has already taken its older rival Formspring in terms of traffic generated worldwide. Ask.fm generates more than 4.3 million unique visitors every month.
Jeffrey Tinsley established the social media site called myLife in 2002. It was originally called reunion.com and it began by purchasing other sites called highschoolalumni.com and PlanetAlumni.com. It has partnerships in place with Wink and ZoomInfo to provide profiles of people to members of the site. The site has an estimated 5.4 million unique visitors every month.
Meetup is a social networking site that was established in the aftermath of the 9/11 attacks on the World Trade Center. Scott Heiferman, the site’s founder, said he got inspired by the people who came together after the tragedy. The site aims to facilitate offline group meetings. Members can find groups based on their interest. The site will then help organize a time and place for those who share the same interest. Meetup will then be paid an organizer’s fee. Meetup has around 7.5 million unique visitors every month.
Ning is a platform so that people, groups or organizations can create their own customized social networks. The network can even be customized so that it would suit the organization’s appearance and feel. One can place features like photos, videos, blogs and forums. It can also be integrated with other sites like Facebook, Twitter, Yahoo and Google. Ning members can choose among three plans, with each offering different features depending on what they think is the best fit for the community. Ning has an estimated 12 million unique monthly visitors every month.
CafeMom is a social networking site for mothers and expectant mothers. The site was established in 2006 by Andrew Shue and Michael Sanchez. It is one of the most visited sites for women and earns money through advertising in its site. CafeMom has 12.5 million unique visitors every month.
Orkut is a social networking site that allows users to meet new friends and maintain relationships with old ones. The site is actually owned by Google. It was created by one of Google’s employees, Orkut Buyukkokten. The site has a wide following in Brazil, India and Japan. It has 17.5 million unique visitors every month.
Tagged is a social networking site that allows members to play games with other members, share tags and give away virtual gifts. Aside from English, it is also available in Spanish, Portuguese, Dutch, French, German and Malay. The site has 19.5 million unique visitors every month.
LiveJournal is a social networking site where members can write a diary, blog or journal. It is particularly popular in Russia, where political analysts use the site for political commentary. The site has 20.5 million unique visitors every month.
DeviantArt is a social networking site that allows its members to feature their own form of artwork. The site was launched in 2000 and features members’ works in digital and traditional art, literature, flash, filmmaking and photography. It has over 246 million submissions already. DeviantArt has 25.5 million unique visitors every month.
6 Google Plus
Google Plus, or Google+, is a social networking site created by the search engine giant Google. The site serves as an identity service and social layer that helps enhance the company’s various online properties. It already has over 500 million registered users, making it the second largest social media site in terms of membership. In terms of monthly unique visitors, however, Google+ records 65 million every month.
MySpace is a social networking site that was established in 2003. During the mid-2000's, MySpace actually was the most visited social networking site in the world. The advent of Facebook slowly ate up MySpace’s dominance and its membership has since declined. It has undergone several restarts and redesigns, however, with pop artist Justin Timberlake buying into the company to help relaunch the service. It seems to be working as the site is recording 70.5 million unique visitors every month.
Pinterest is a social networking site that allows members to share photos in a pinboard-style look. Images can then be managed by events, hobbies or interests. Members can also repin pictures of other users. Established in 2010, Pinterest has 85.5 million unique visitors every month.
LinkedIn is the social networking site for the businessman and other professionals. The site was launched in 2003 and boasts of members from more than 200 countries and territories. It is reported to have 225 million users. It has 110 million unique visitors every month.
Twitter is a social networking site that allows members to microblog, meaning messages should be in 140 characters or less. These messages are called tweets. Jack Dorsey created the site in 2006 and it became instantly popular. Twitter generates over 340 million tweets every day, as well as 1.6 billion queries. It has 250 million unique visitors every month.
Who doesn’t know the story of Facebook? It was already immortalized in the movie The Social Network and numerous worldwide people are already members of this site with the numbers growing daily. Mark Zuckerberg created the site in 2004 and it has grown by leaps and bounds since then. It has about 750 million unique visitors every month.
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