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Top 10 Most Expensive Domain Names

Most Expensive, Technology
Top 10 Most Expensive Domain Names

Your name identifies you from the rest. It is, oftentimes, unique only to you. The mere mention of it, how it sounds, how it is spelled could provide effortless recall that could be an advantage or a disadvantage to you. In show business, people prefer to use names different from their real ones, because their original name isn’t as interesting as their personalities are. The same goes for the Internet. No two web pages can have exactly the same name, therefore, each site is unique. A person can have his own page by signing up on blog sites or by purchasing a domain name. Blog hosts do not charge its subscribers, that is why there is a flood of personal blogs that talk about the most trivial things and advertisers, which use blogging as a way to market their products. Meanwhile, if you want an independent site which you could name however you want, you would have to purchase a domain name.

Recall is very important and very much valued on the Internet. Prices of domain names range from a few dollars up to a couple of million. How domain names are priced depends on a lot of factors. The simplest, shortest and the catchiest name that you could think of, that best sums up what your site is about, could be worth $3 million, just like The site’s no-nonsense name is sure to get candy suppliers and dealers’ attention in no time.

Companies basically want websites that are easy to remember and are generic enough to describe its products and services. Although if you were to register now, 97% of words in the Webster’s dictionary are already taken, so you better get those creative juices flowing. There just might be a way to remedy this though. A simple misspelling could work by using a misspelled version of a popular domain name. It could also cut the price of  your domain name up to 99%. Say you’d like to get’s prospective clients, purchasing might get you a couple of their customers, given that they type wrongly.

However, price isn’t obviously a problem to some. There are a few who are willing to buy domain names with sky rocketing prices in the hopes that the name will do the work for them. Most of the time they really do, with the site raking in profits on its own by attracting advertisers who’d want exposure and would want to be featured on the site.

So if you ever come across these domains, remember that you are viewing a million-dollar website. Here’s a rundown of the ten most expensive domain names on the world wide web.



Toy retailer giant Toys R Us have purchased the domain for $5.1 million, the biggest domain payout in 2009. At that time, average prices for domains in the United States was $2,688. The purchase was assumed to be Toys R Us’ move to further penetrate the online platform. This move eventually launched the company at the top ranking spot in search engines, and have promoted undeniable brand recognition.



What else is in store for you at but online casino games 24 hours a day. There isn’t much information about the purchase and sale of this domain, only that it was sold to Masion Limited based in Gibraltar and that it was sold in 2003 for $5.5 million.



Joel Noel Friedman didn’t expect that he would be gaining a lot in the sale of a domain he happened to come across in 1994. The 46-year old American with Jewish decent said he only took the domain so no one would be able to misuse it. He decided it was best to sell it in commemoration of Israel’s 60th anniversary. Identity of the person to whom he sold it to remains anonymous up to this day. was sold for $5.88 million.


7 was originally owned by Andrew Miller and Michael Zapolin, and they were able to bag the domain name for only $80,000. They then made it into a site where people could rate the different kinds of beer they come across. After just a year, they were able to get Interbrew’s attention and was able to sell the domain for $7 million. Rumors suggest though that instead of paying in cash, Interbrew provided stocks of the same worth. Later, it was claimed that the sale was only for $2 million.



Previous owner of the site had girls browsing through a database of jewelries in mind. In 2006, Odimo then sold the domain name to another online jeweler named Aside from the $7.5 million purchase price of the domain, another $2 million was paid by so he could gain full ownership of Odimo’s jewelry inventory.



New York Times’ best-selling author Marc Ostrofsky came across the domain for $150,000 as an investment. Surely, he did not expect that he’d be $7.5 million richer in return after selling the domain to eCompanies Ventures in 1999.



For a website that contains a variety of adult content, which includes a vast array of photos and videos, it didn’t really surprise the majority when it was announced that in 2007, was sold to MXN Limited in an all-cash transaction for $9.5 million.



This site now caters to customers seeking financial advice about different kinds of investments and funds. Clerk Media used to own the domain but announced its sale in 2008. For $9.99 million, Inc. gained total ownership of the site via an all-cash transaction.



After a long and controversial history of this domain name, in 2010, was sold to Clover Holdings LTD for a whopping $11.5 million. A self-titled book was even written about this domain name after a series of publicized legal actions regarding who should claim ownership of the site.



QuinStreet, a name big on vertical marketing and online media, purchased for $16 million in the beginning of the fourth quarter of 2009. was founded in 1984 and was under the name Quotesmith Corporation. caters to all brokerage needs of its customers. After the sale, it was renamed Life Quotes, offering a variety of services.

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