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Liam Payne first auditioned for X-Factor when he was only 14. However, he didn’t make it past the boot camp stage. On the advice of Simon Cowell, he returned in 2010, and the judges put him in a band with four other members: Harry Styles, Zayn Malik, Niall Horan, and Louis Tomlinson, creating the band One Direction. The band went on to have a successful career on X-Factor before they released their studio albums. The band eventually split after releasing five studio albums, and Payne began his career as a solo musician. He worked as a collaborator on tracks for various artists while managing his ventures. Additionally, he has several brand endorsements under his belt that earn him millions.
While Payne’s solo career has a slow and steady graph, he was the member of one of the most successful boy bands of all time, amassed him a whopping $70 million net worth over the years.
Earns: Music Career
To date, One Direction has sold over 70 million records worldwide through its five studio albums. The band had a successful music career and went on four tours worldwide. According to the New York Post, the Where We Are Tour was the highest-grossing tour of 2014, earning a whopping $282.2 million. Payne also has a successful music career collaborating with artists like Ed Sheeran, Rita Ora, and Quavo.
Spends: Stunning Car Collection
Liam Payne had not spared any expense when it came to owning lavish cars. The singer has several beautiful cars in his garage, including a Mini Cooper S, one of the first cars he purchased, as noted by Auto Evolution. He is also the owner of Lamborghini Gallardo Spyder, Cadillac Escalade, and a jaw-dropping Lamborghini Aventador that costs upwards of $354,000.
Earns: Brand Endorsements
As a band member, Liam Payne was a part of several ad campaigns and endorsements, and his solo career has also seen him become a popular choice to endorse brands. In June 2019, Hugo Boss announced him as the first global brand ambassador for Hugo and launched a Hugo x Liam Payne capsule collection for the summer campaigns. He is also the ambassador for Hugo Bodywear and has been actively promoting the clothing and perfume to his 23.8 million followers on Instagram.
Spends: Real Estate
Liam Payne jumped into the world of real estate in 2015 when he bought a Spanish-style home in Los Angeles that he purchased for $10.16 million but ended up selling to Halsey. He purchased the next home in Surrey, England, for $6.8 million. The five-bedroom house has a Georgian-style exterior and features modern amenities to entertain guests, along with a garden, swimming pool, and tennis court.
Earns: Business Venture
As a multi-millionaire, Liam Payne experienced fame and money at a young age when he was unsure about making financial decisions on his own. While money made him buy expensive purchases, his manager advised him to make intelligent investments. He became the co-founder and Chairman of the Hampton Music Company, under which he released his solo albums, and the company was worth more than $500 million.
Spends: Treating Himself
Growing up in England, Harry Potter had a big impact on Liam Payne since he was a child. With enough money in the bank, he decided to splurge on the ultimate Harry Potter memorabilia money can buy. He bought the original blue flying car used in Harry Potter And The Chamber Of Secrets for a six-figure amount, as noted by E Online. Along with geeking out about his childhood love for books, Payne also likes to party hard. In 2013, the singer splurged over a million dollars on a bottle of champagne for a friend’s birthday party to celebrate in style.
Earns: Merchandise Sales
Liam Payne made millions by selling its brand merchandise from a band that made a frenzy with teenagers and young adults. Along with apparel and accessories, the band had also released its perfume called Our Moment. On eBay, the band beat The Beatles and Elvis to sell over 100,000 units. As mentioned by The Guardian, the band made over $100 million in merchandise sales, with Payne earning a one-fifth portion from it.
Spends: Watches
Liam Payne keeps his timepiece game on top when spotted on red carpets and attending global events. He is most notably spotted wearing two of his favorite timepieces. The first one is a Rolex President Day-Date in Gold, which costs upwards of $10,500 and has been a popular choice for many celebrities. The other watch is an IWC Portugieser Monopusher Edition “Laureus Sport For Good,” which is a rare watch, limited to only 500 units, and costs $18,427.
Liam Payne is also known to perform concerts to raise money for various charity organizations like Stand Up To Cancer and Born This Way Foundation. The singer has had a lavish lifestyle since he found fame at a young age but managed to keep his finances in check by making limited purchasing decisions. The singer will be next seen hosting and performing at the Here’s To The Future show in late-January 2022 with special musical guests.
Sources: New York Post, Auto Evolution, E Online, The Guardian