In the past couple of years, social media has become an important marketing platform. On social media outlets such as Twitter and Instagram, celebrities, journalists and the public have unprecedented, 24/7 access to each other. Sometimes it’s for the best: celebrities like Taylor Swift, Ellen and Ashton Kutcher have all used this digital connection with fans to help drive their popularity (and sales).
On the other hand, social media can also be a poisonous trap for celebrities who aren’t as great at keeping things positive and professional all hours of the day. Many famous stars seem to have found the direct contact with fans strenuous and all-too-tempting as a platform to launch complaints, grievances and tirades against everyone from fellow celebrities to journalists and even fans and strangers who provoke and upset them. While every celebrity has undoubtedly made a blunder over social media, other famous people have made it a habit to go on Twitter and Instagram tirades. These celebrities might want to take a step back from social media… or at least hire someone who is more likely to stay calm in the face of millions of not-always adoring fans.
Demi Lovato tends to take to Twitter to rant about, well, fame. She has used the platform to talk about how she dislikes the invasion of privacy that her fame causes her. She’s also complained about Lady Gaga’s SXSW performance earlier this year that involved a performance artist vomiting on Gaga during her show. Last year, Lovato had gone on Twitter and tweeted some vague messages about a relationship and how she is disappointed in communication and trust issues.
Rihanna typically seems to keep her cool on Twitter. But back in 2013, she couldn’t resist responding via Instagram to a Daily Mail journalist who wrote an outrageous article on the singer, accusing her of being a toxic role model. She fired back accusations at the journalist, telling her to chill and calling her a sad, sloppy menopausal mess.
Nick Cannon has taken to Twitter in recent months to address the media’s rumours that he has split with wife Mariah Carey. He blamed the press for made-up stories and denied confirming that the two had split. Yet, his long, rambling string of tweets were confusing and it was unclear whether he was defending their marriage or confirming that they had, in fact, split up.
Kim Kardashian has blasted the paparazzi a number of times on Twitter. In May, she lashed out against the paparazzi, who she said were spreading lies about her wedding to Kanye West. Kardashian accused reporters of not telling the “reality” of her life. Following her wedding, she took to Twitter again to complain about being a new mom. She has even used Twitter as a platform to air her grievances about her own body and express concerns about body image. For instance, in August, she tweeted complaints about weight gain and how her body has changed its shape since giving birth.
There’s nothing like when one celebrity takes to social media to insult another celebrity. Singer Keyshia Cole has directed many Twitter jabs and rants at Beyonce over the years. In 2013, she bashed Beyonce’s “Bow Down/I Been On” single. She also bashed another former Destiny’s Child member, Michelle Williams, after Destiny’s Child’s Super Bowl performance earlier that year. But Cole must not completely hate Bey: in 2014, Cole posted a video of her dancing to Beyonce’s “Drunk in Love” on Instagram.
Cable television personality and travel show host Adam Richman made a big mistake when he took to Instagram and posted a picture of himself after losing a lot of weight. Fans then complained about the hashtag he used with the picture, which was #thinspiration. After reading the negative comments from his followers, Richman began to threaten the people who left him the antagonizing comments. That was a bad idea: in response to his meltdown, the Travel Channel postponed the debut of his show.
It’s impossible to keep up with who Miley Cyrus is sounding off against on Twitter on any given day. She’s accused everyone from journalists and the media to printing lies, to trying to clarify that an on-stage concert rant which was captured in a video was not directed towards her ex boyfriend, Liam Hemsworth. She’s also tweeted controversial images of her pet pig, whose fingernails she paints, angering many followers. She seems somewhat aware of the dangers of social media, calling it “worse than drugs” in September. Either that, or she was simply defending the use of drugs.
Controversial R&B artist Chris Brown has had a few rants over social media. In early November, Chris Brown went on his Instagram and slammed a former singer and tv personality Adrienne Bailon after she talked about his relationships on her show, expressing concern over his romantic history. He wrote expletive-filled comments on her photos. When asked about this tirade, he said he needed to express how he felt. The controversial singer is no stranger to social media controversies: he had previously sounded off on Twitter about probation terms that he was given in 2013 following a hit-and-run.
Actress Amanda Bynes has become well known for her Twitter rants against other stars and celebrities, seemingly trying to provoke reaction from them by insulting them directly. She has used Twitter to insult everyone from celebrities like Rihanna to publications such as People Magazine. After spending time in a psychiatric facility, she has continued to turn to Twitter to sound off on everything from serious accusations of sexual assault towards her father, to her mental health, to her plans to get control over her life, among many other personal issues.
Although much of his success can be traced back to his staggering popularity on social media, singer Justin Bieber has also been known to misuse his access to millions of fans over the network. In recent months, he has gone on Twitter to accuse the press of fake news stories and has told fans that he is not going to rehab, claiming that all of the negative press attention he has been receiving was false. The press – along with many fans – began to speculate whether the teen sensation was feeling too much pressure after tweeting so much unnecessary information.
Rapper Nicki Minaj has gone on a few Twitter tirades over the years. One was back in 2013, when American Idol ratings were dropping and she and Mariah Carey were judges on the show. She re-ignited her ongoing feud with Mariah Carey via the platform, and also antagonized Perez Hilton, who was goading them about the feud. She also tweeted some digs at rival Iggy Azalea following Azalea’s acceptance speech at the BET Awards, accusing her of not writing her own music. She later denied that her Tweets were directed towards the artist.
Charlie Sheen was one of the earliest high profile celebrities to take to social media to publicize personal meltdowns and make controversial remarks. In 2011, at a time when he was making a number of controversial media appearances, he signed up for Twitter and in just over 24 hours he gained 1 million Twitter followers. In some of his tweets, he used the bizarre hashtags #winning and #TigerBlood, which became catchphrases. His antics have not let up. In more recent years, he continues to take to social media to dole out his thoughts: in a Twitter tirade in early 2014, he insulted Rihanna after he accused her of snubbing his fiancée by refusing to meet with her while they were all dining in the same restaurant.
From long “sermons” about his greatness to expressing his grievances, Kanye West’s Twitter account always has something going on. West has been at the centre of several Twitter controversies over the years. One of West’s biggest Twitter breakdowns was directed towards Jimmy Kimmel late last year. The rant, which was a response to a spoof directed towards West that the late night comedian did on “Jimmy Kimmel Live,” made headlines. West eventually appeared on Kimmel’s show and mostly mended his relationship with the comedian, and acknowledged that it had been a “dumb” fight.
Alec Baldwin has the reputation for having a bit of a temper. Never has that been more apparent than in the years that he has been in possession of a Twitter account. His account has hosted a few tirades since he signed up a few years ago. One of his worst Twitter meltdowns was in 2013, after he attended James Gandolfini’s funeral. A Daily Mail journalist reported that Baldwin’s wife had tweeted throughout the funeral service (which actually wasn’t true; the journalist didn’t take the time difference into account). Baldwin subsequently threatened to “get” the reporter and “straighten” him up. After the meltdown, he deleted his Twitter account, which wasn’t the first time he gave up his social media account (he had another Twitter meltdown in 2011).