As individual investors, most people find it hard to pick stocks because information on public companies, even though it is available, is hard to interpret. Furthermore, looking at stock charts gives only part of the picture, because past performance is not an indication of future value.
Although it is prudent to consult a professional advisor before making investment decisions, let’s pretend we have a ‘crystal ball’ and peek into some companies who have received votes of confidence from financiers. Based on current Venture Capital Investment data from the National Venture Capital Association as well as analysis by Price Waterhouse Coopers (PwC), we may see companies emerging in four main spheres after 2020.
First, in the area of health and wellness there is a huge emergence of new technology, as well as a tremendous need for products and systems which could help an aging population maintain quality of life. Second, in the field of data analysis there is room for development in the face of datafication. Third, in the area of enterprise information, there is a lot of great work being done by an established company who will just grow stronger based on their solid, almost future-proof strategies.
Although nobody is future-proof, some companies manage to create a vision and execute successfully. Finally, since the bring-your-own-device (BYOD) trend is already a reality, a company who creates solutions for mobile enterprise management is of interest and should grow steadily over the next six to ten years.
Health Products And Health Systems
According to a report by Price Waterhouse Coopers (PWC), electronic medical records, e-prescribing and remote monitoring will give healthcare providers and insurance companies who pay for the services access to comprehensive data on outcomes in many countries.
Payers and doctors will be able to assess more easily which medicines are safe, effective and affordable in different patient groups, and they will be able to keep this information in mind when deciding on treatments. Companies who will be successful in this space will be able to harness or add value to the numerous sources of clinical data that will become available.
For example, an oncology database has been established by the US National Comprehensive Cancer Network, which collects socio-demographic, clinical and non-clinical information on cancer patients. The International Serious Adverse Events Consortium aims to develop genetic markers to identify which patients are at risk of serious negative drug-related effects.
“Datafication” of society is defined by Prof. Viktor Mayer-Schönberger, professor of Internet governance and regulation at Oxford University, and Kenneth Cukier, data editor at the Economist magazine, as taking something that has never before been treated as data and turning it into a format which is numerically quantified. These two writers describe some major shifts in mindset in their book “”Big Data: A Revolution That Will Transform How We Live, Work, and Think”.
It’s easy to dismiss this book as alarmist and exaggeration, but it is true that the proliferation of information on the World Wide Web has meant for example that a small indiscretion at a party – known only to a few friends in earlier years – now could haunt a person and even hurt hiring chances because future employers may make hiring decisions based on this information. Quite simply, big data could have a serious effect on our choices and our interactions. Sometimes big data could help us in solving certain problems, but in other cases it could sap our curiosity and stifle our creativity.
Companies such as Palantir are highly aware of the positive and negative impacts that big data will bring to society in the next six to ten years. For example, Palantir provides innovative software which helps police officers in criminal investigations, while still placing a high value on the role of humans in data analytics. Palantir points out that they keep in mind that “ it’s harder to know how this powerful tool is changing how officers think in their day-to-day work.
Are officers ignoring their instincts – sometimes honed by years of police work in the field – in favor of what the data is telling them? Would those instincts have led them up an investigative blind alley or might they have resulted in the sort of intuitive mental leap that can crack a case wide open – and that no computer could ever make?” Still, these innovations helping law enforcement customers is what will set companies like Palantir apart in 2020. Palantir has recently received venture capital funding worth over $177 million from the Founders Fund.
According to the 2020 Agenda put forward by software giant OpenText, the next six to ten years will cause businesses in all industries to face digital disruptions in the form of competition, which will force them to find ways to reduce their time-to-customer-satisfaction and their time-to-revenue.
In an excellent video presentation, Pat Harper, the CIO of OpenText, outlined how the ability of companies to harness their enterprise information with EIM (Enterprise Information Management) will be more important than the amount of capital a company has or how global its reach is. Also, the Marketing and Information Technology groups in companies need to work hand in glove in utilizing EIM. These are the companies which will win the battle for consumer loyalty in 2020.
Mobile Enterprise Management Software
BYOD (bring your own device) is already a reality. What will set successful companies apart in the near future is how they will be able to secure and manage business data on mobile devices while liberating employees so they can use the device of their choice.
OpenPeak offers the ADAM platform and the SECTOR Network. ADAM is short for Advanced Device and Application Manager, which integrates with carrier and cloud-hosted services. OpenPeak counts as worldwide partners companies such as Deutsche Telekom, AT&T and BlackBerry. The SECTOR Network is a secure app ecosystem which comprises popular 3rd party business apps which have been wrapped to add security, functionality and IT management power.
Companies such as OpenPeak will win in 2020 because they have a vision for meeting the need that all businesses will soon have in this space. OpenPeak has recently received venture capital funding worth over $93million from Castletop Capital and Gmg Capital Partners LP in the US. They are based in Boca Raton, Florida.
Sources for this article include the websites of the National Venture Capital Association, Price Waterhouse Coopers, Newswire, as well as the websites of Palantir Inc. and OpenPeak.